Investor Relations

            Kraft is the second largest food company in the world with annual revenues of more than $49 billion.   They have Global markets in Latin America, Europe, and Asia so they must comply with the rules and regulations of these countries as well. On their website, Kraft has an Online Investor Center section that lets investors know everything there is to know about investing in the company.  I found this section to be very well organized and easy to navigate.  It includes: FAQ’s on topics, such as stock, reporting and dividends, Information on which Analysts cover Kraft Foods, and access to details on how to contact Kraft Foods' transfer agent, Wells Fargo Shareowner Services, and information on Kraft’s Dividend Reinvestment Plan or Direct Stock Purchase program.  There is a section for SEC filings and Annual reports that shows Kraft Food financial documents, including filings with the Securities and Exchange Commission, copies of their annual reports and proxy statements and news releases. There are also updates on all current and past stock information and performance.  The Financial Highlights section provides a summary of Kraft’s most recent financial results including a summary of Selected Financial Data for the last five years.  Their Company fact sheet gives a quick look at the company and provides highlights of their financial performance. There is also a section for Corporate Governance that includes information about the Audit committee, Public Affairs committee, ways to contact the Board of Directors, investor and shareholder contacts and ways to report financial wrongdoing.

            Kraft also provides an Online Investor Kit that provides shareholders with interactive versions of Kraft’s most requested documents including their company fact sheet, annual report and form, and earnings releases. These interactive documents are designed for comfortable reading and easy navigation. It includes 2011 proxy statement announcing the Annual shareholder meeting and describes the proposals to be voted on in the meeting.  The Kraft Shareholder letter details strategies for future growth and current financial state of the company. The 2010 financial fact sheet highlights business performance and the Kraft Foods reasonability report describes community relations in the U.S. as well as internationally to the shareholders.  There is also a section with earning releases. Kraft Foods believes that good governance attributes include: Disclosure of the board's processes, independence of a majority of the directors, respect for shareholder rights and compliance with legislation and regulations. They definitely display these attributes to the public.